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The association established with NAVTEQ allows Mediafone to enable and innovative and Pioneer service in Portugal.
NAVTEQ creates digital maps and their contents in order to bring navigation and localization solutions in all over the world.
Goals
Nowadays, time’s urgency leads organizations and people to search, more and more, better ways of managing it.
Guiding them to their destination in an effective way, we contribute to eliminate wastes of time. Mediafone intends to answer this need along with the partnership established with NAVTEQ, allowing, this way, the companies to:
- Enable trustworthy and up-dated information to its clients, guiding them to its facility, wherever it is;
- Establish Contact Points with the Clients;
- Include Interest Points (IPOs) in Maps with the Highest Level of Purposes.
The insertion of IPOs allows, amongst other possibilities:
- The Insertion of IPOs in the Worldwide NAVTEQ;
- Geo-Localization of IPOs;
- Constant updating of information, being each company able to do independently.
Advantages
- Exposure to a greatly expanding market in Western Europe: over 32 million users; NAVTEQ’s market share is 80% in the navigation systems and 50% in the portable systems.
- The customers’ daily use potentiates a high number of a brand’s expositions, and, this way, possibly attracts new clients;
-The inclusion of the logotype, in each IPO, will allow to increase the adherent companies’ ability of being seen;
- The possibility of developing marketing actions, in partnership with vehicle fabricants and navigation equipment suppliers for the automobile sector.
Throw in your challenge!
Video NAVTEQ
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